Usage Intelligence Knowledge Base

How can I change my product’s trial functionality to increase conversions? CHALLENGE: With a growing base of freemium users, a software company sought a deeper understanding of how customers were using its free offering to best plan a compelling upg...

Will increasing hardware requirements cause problems for our customers? CHALLENGE: There are often good reasons to change a product, but it can be difficult to know how those changes will impact customers. Product management at a graphics software ...