Reuse License on Same machine
Does this count towards the 4 time maximum transfer for license?
If so, is there a way to avoid this transfer on the same computer?
Its possible each activation is registering as a separate event, even if its the same machine. If you have a single user node-locked license, this could be an issue, and put you out of compliance as you've described.
You can contact your sales rep to find the best option for resolution, or send a message with your Serial Number - https://www.flexerasoftware.com/about-us/contact-us.html